A Guild Built on Craft, Hospitality and Heritage
About the Verified Micro-Producer Guild
​The Verified Micro-Producer Guild (VMP) is a collective of California’s smallest, family-run wineries, united not by marketing budgets, but by shared values.​​​​
Micro-producers are the heart and soul of California wine culture. They are farmers, artisans, storytellers, and caretakers of land that often has been in their families for generations. Many live on-site. Many do the farming themselves. Most welcome guests personally, because there is no separation between their life and their work.
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The VMP seal is not a marketing badge. It is a verification of origin, integrity, and human scale.
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When you see it, you know you’re supporting family agriculture — and stepping into an experience that cannot be replicated.
The VMP Guild Exists to:
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Define and protect this category of excellence
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Create a trusted seal for consumers, trade and tourism partners
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Give Small producers a collective voice without sacrificing individuality
Our Vision​
"Every visit should feel like being welcomed into someone's home, because you are."
Explore Verified Micro-Wineries
